A human chain against drug abuse was organised in 26 June 2023 to mark the first phase of the ‘No to drugs’ campaign. The campaign was organised by Panchayath authorities with other agencies. The students and faculty members of KICMA Business School also participated in the programme with great enthusiasm and spirit. The campaign was organised to create a public defence against substance abuse. Students, teachers, Kudumbashree workers, and people from various walks of life have taken part in the human chain. A pledge against drugs was taken besides the symbolic burning of drugs as part of the campaign. Dr Rajesh S Pyngavil, Director, KICMA, Dr Vincent, Principal, RP Memorial College of Arts and Science, faculty members and students of KICMA and RP Memorial College of Arts and Science were become the part of human chain.